When is the slow season for a lash artist?
For most lash artists, the slowest months of the year are Feb, March, April, May, August, September, October. The slowest of them all being August and September.
Why are lash artists slow during these months?
Of course, we don't know for sure, but I guess that February through May are slower because people are recovering from the holiday season and taxes are due. August through October may be slower because kids go back to school, and life slows down a bit. I'd love to hear why you think these months are slower in the comments below!
How to use the slower months to your advantage as a lash artist?
The slower months offer us the advantage of getting some relaxation. If you are planning a vacation, these are the best months to travel.
Increase income from current customers coming in
-Ask current customers if they would like to add a service such as a head massage to their lash fill.
-Increase aftercare product sales.
Train other lash artists
Training others in eyelash extension application is a great way to make extra money! Buy lash training kits, manuals, and other supplies here to make it super easy to get started!
Work on your business planning
The slower season allows us to work on business planning.
-Create marketing materials for the year
-Create Instagram posts and a layout or posting plan
-Create your business mission and vision statements
-Create your 1, 3, and 5-year business goals
-Prepare for the next busy season by getting all those tasks you've meant to complete done
Please share what else you do during your slow season!